SFMC FAQs

Question 1

How does SFMC leverage the Model Context Protocol (MCP)?

Accepted Answer

SFMC acts as an MCP server for Salesforce Marketing Cloud. This allows other MCP clients to interact with SFMC data and assets programmatically, fostering highly modular and extensible marketing solutions.

Question 2

What deployment options are available for SFMC?

Accepted Answer

SFMC offers versatile deployment options. It can be run locally for development (using npm), deployed as a remote server via Docker, or configured to run in a server mode with streamable HTTP transport.

Question 3

What is SFMC and its primary purpose?

Accepted Answer

SFMC is a connector that integrates Salesforce Marketing Cloud with the Model Context Protocol (MCP). Its primary purpose is to enable modular interactions for advanced automation and workflows within your marketing operations.

Question 4

What specific Salesforce Marketing Cloud features does SFMC interact with?

Accepted Answer

SFMC primarily interacts with Salesforce Marketing Cloud Data Extensions, allowing you to query, retrieve data from, and access schemas of these extensions. It also facilitates interaction with other SFMC assets.

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