What is a 'Strategy Drift' item?

It identifies instances where live campaign settings or performance metrics conflict with the directives defined in your project's STRATEGY.md file.

Can I use this for technical campaign QA?

Yes, the Campaign Integrity Audit feature checks ad group counts, keyword match types, extension usage, and bidding strategy accuracy.

Does it suggest specific optimizations?

Yes, after analyzing the data, the skill recommends the top three high-impact actions across all connected platforms to improve overall performance.

Which advertising platforms does this skill support?

It supports Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, and TikTok Ads via the Adspirer MCP server.

How does it track KPI targets?

The skill reads target metrics from a local context file, allowing Claude to compare real-time performance data against your specific business goals.

Adspirer Performance Review

Name: Adspirer Performance Review
Author: amekala

byamekala

•

Automatización de Marketing

Conducts automated, cross-platform advertising performance reviews and campaign integrity audits across Google, Meta, LinkedIn, and TikTok.

This skill automates the complex task of auditing digital advertising performance across multiple ecosystems. By aggregating live data from Google Ads, Meta, LinkedIn, and TikTok, it generates unified scorecards that compare actual performance against predefined KPI targets and strategic directives. It specializes in identifying 'Strategy Drift,' highlighting wasted spend, and providing prioritized action items to optimize ROAS. Whether you need a high-level weekly report or a technical deep-dive into campaign integrity—including keyword match-type mix and bidding strategy validation—this skill streamlines the entire PPC management workflow.

Características Principales

01Unified cross-platform scorecard generation for multi-channel brands

02Automated KPI tracking against local context and target files

0329 GitHub stars

04Strategy Drift detection comparing live campaigns to STRATEGY.md directives

05Technical Campaign Integrity Audits for QAing ad groups, keywords, and extensions

06Comprehensive wasted spend analysis and performance optimization logic

Casos de Uso

01Generating automated weekly performance reports for multi-channel ad accounts

02Identifying budget leakage and strategy misalignment across global ad platforms

03Performing technical QA on new campaign launches to ensure best practices

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add amekala/ads-mcp adspirer-performance-review

For use in Claude.ai and ChatGPT

Características Principales

01Unified cross-platform scorecard generation for multi-channel brands

02Automated KPI tracking against local context and target files

0329 GitHub stars

04Strategy Drift detection comparing live campaigns to STRATEGY.md directives

05Technical Campaign Integrity Audits for QAing ad groups, keywords, and extensions

06Comprehensive wasted spend analysis and performance optimization logic

Casos de Uso

01Generating automated weekly performance reports for multi-channel ad accounts

02Identifying budget leakage and strategy misalignment across global ad platforms

03Performing technical QA on new campaign launches to ensure best practices