Amazon Negative Keywords Optimizer

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Optimizes Amazon PPC ad spend by analyzing search terms, identifying irrelevant queries, and implementing strategic negative keyword lists.

Amazon Negative Keywords is a specialized tool for Amazon sellers looking to eliminate ad waste and improve ACoS across Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. It systematically reviews search term reports to identify low-converting and irrelevant queries, categorizes waste into actionable priority tiers, and suggests exact, phrase, or broad negative match types. By generating structured implementation plans and estimating potential monthly cost savings, this skill helps sellers protect their brand positioning and maximize PPC advertising efficiency.

Características Principales

01595 GitHub stars
02Campaign- and account-level shared negative keyword list management
03Comprehensive search term analysis and click waste quantification
04Tiered negative keyword categorization by relevance, intent, and competitor protection
05Cost savings estimation and ACoS performance impact tracking
06Match type strategy optimization across exact, phrase, and broad negatives

Casos de Uso

01Developing account-wide negative keyword lists to protect brand identity and reduce ACoS
02Calculating potential monthly savings and planning phased negative keyword rollouts
03Auditing Amazon PPC search term reports to eliminate spend on irrelevant search traffic