Implements robust, decision-driven analytics tracking plans and event measurement across marketing and product stacks.
This skill empowers Claude to act as an expert in analytics implementation, focusing on data quality and actionable business insights rather than just vanity metrics. It provides structured frameworks for creating tracking plans, establishing consistent naming conventions using the Object-Action format, and implementing essential tools like GA4 and Google Tag Manager. Whether you need to audit current implementations, define UTM strategies, or ensure GDPR/CCPA compliance, this skill guides the setup of event-based measurement to inform critical marketing and product decisions.
Características Principales
01Structured Tracking Plan Framework
02GA4 & GTM Implementation Guidance
030 GitHub stars
04UTM Parameter Strategy & Management
05Object-Action Event Naming Conventions
06Privacy & Compliance Validation
Casos de Uso
01Setting up conversion tracking for a new SaaS marketing site
02Developing a comprehensive event library for product feature usage
03Auditing existing GA4 implementations to improve data quality