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Analytics Plan streamlines the process of defining how new features and initiatives should be measured by providing a comprehensive framework for event tracking and success criteria. It assists teams in identifying core business questions, defining primary and secondary metrics, and creating detailed event specifications including triggers and properties. By standardizing the approach to product analytics, it ensures that data analysts, product managers, and engineers remain aligned on what to track, how to name events, and how to build effective dashboards for data-driven decision-making.
