What is the difference between searchable and shareable content in this skill?

Searchable content captures existing search demand by answering specific queries, while shareable content creates new demand by offering novel insights, original data, or counterintuitive takes.

Can I use this skill to analyze my competitors?

Yes, the skill includes instructions for analyzing competitor content structures, identifying their top-performing posts, and finding 'content gaps' you can exploit.

How are content ideas prioritized?

Ideas are scored on a weighted scale considering Customer Impact (40%), Content-Market Fit (30%), Search Potential (20%), and Resource Requirements (10%).

How does the skill help with SEO topic clustering?

It provides a framework for creating 'Hub and Spoke' models, where a central comprehensive pillar page links to multiple related subtopics to build topical authority.

Content Strategy Planner

Name: Content Strategy Planner
Author: Microck

byMicrock

•

Automatización de Marketing

Develops data-driven content strategies by aligning business goals with search intent and customer research insights.

This skill transforms Claude into a specialized content strategist capable of building authoritative content engines. It provides a structured framework for identifying content pillars, mapping topics to the buyer's journey, and balancing searchable SEO content with viral shareable insights. By analyzing customer transcripts, competitor gaps, and keyword data, the skill helps teams prioritize high-impact topics that drive both traffic and conversions while establishing long-term domain authority.

Características Principales

01Mines customer call transcripts, forum data, and competitor sites for unique content opportunities.

02Architects Hub-and-Spoke models and Topic Clusters to maximize SEO authority and internal linking.

032 GitHub stars

04Differentiates between searchable (demand capture) and shareable (demand creation) content frameworks.

05Provides a weighted scoring system to prioritize content based on impact, market fit, and search potential.

06Maps content ideas to the specific buyer journey stages: Awareness, Consideration, Decision, and Implementation.

Casos de Uso

01Building a comprehensive editorial calendar for a new product launch or blog reset.

02Analyzing sales call transcripts to turn recurring customer objections into helpful guide content.

03Designing a high-authority hub-and-spoke URL structure for complex technical topics.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add microck/opendots-microck content-strategy

For use in Claude.ai and ChatGPT

Características Principales

01Mines customer call transcripts, forum data, and competitor sites for unique content opportunities.

02Architects Hub-and-Spoke models and Topic Clusters to maximize SEO authority and internal linking.

032 GitHub stars

04Differentiates between searchable (demand capture) and shareable (demand creation) content frameworks.

05Provides a weighted scoring system to prioritize content based on impact, market fit, and search potential.

06Maps content ideas to the specific buyer journey stages: Awareness, Consideration, Decision, and Implementation.

Casos de Uso

01Building a comprehensive editorial calendar for a new product launch or blog reset.

02Analyzing sales call transcripts to turn recurring customer objections into helpful guide content.

03Designing a high-authority hub-and-spoke URL structure for complex technical topics.