What is the GTM Skill for Claude Code?

It is a specialized extension that provides Claude with the domain-specific knowledge required to configure, debug, and automate Google Tag Manager implementations.

Does this skill support GA4 e-commerce tracking?

Yes, it includes comprehensive patterns and best practices for implementing GA4 e-commerce events through the data layer.

Does it handle the ES5 requirement for GTM?

Absolutely. The skill is programmed to ensure all generated Custom JavaScript variables and HTML tags adhere to the ES5 syntax required by GTM.

Can this skill help with GTM API automation?

Yes, it provides guidance and implementation patterns for using the GTM REST API for bulk operations, backups, and CI/CD integration.

How does it assist with debugging?

It provides structured workflows for troubleshooting, helping you analyze Preview mode data, variable values, and trigger conditions to find out why tags aren't firing.

Google Tag Manager Expert

Name: Google Tag Manager Expert
Author: henkisdabro

byhenkisdabro

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Analíticas y Monitorización

Simplifies GTM implementations by providing expert guidance on tags, triggers, variables, and data layer configurations.

Acerca de

This skill transforms Claude into a specialized Google Tag Manager consultant, offering deep expertise in implementing and optimizing GTM containers for web and server-side environments. It covers the full implementation lifecycle—from initial account setup and basic GA4 tracking to complex e-commerce data layer patterns, custom templates, and REST API automation. By enforcing technical constraints like ES5 syntax and RE2 regex, it ensures that tracking code is performant, compliant, and ready for production deployment.

Características Principales

Programmatic container management via GTM REST API automation
14 GitHub stars
Troubleshooting workflows for debugging firing issues and data inconsistencies
Custom GTM Template development with sandboxed JavaScript support
Expert configuration for GA4, Google Ads, and third-party tracking tags
Advanced Data Layer implementation for e-commerce and custom event tracking

Casos de Uso

Setting up end-to-end GA4 e-commerce tracking for Shopify or custom platforms
Debugging and fixing broken triggers using Preview mode and Tag Assistant logs
Automating the migration of tags across multiple GTM containers via API

Acerca de

Características Principales

Programmatic container management via GTM REST API automation
14 GitHub stars
Troubleshooting workflows for debugging firing issues and data inconsistencies
Custom GTM Template development with sandboxed JavaScript support
Expert configuration for GA4, Google Ads, and third-party tracking tags
Advanced Data Layer implementation for e-commerce and custom event tracking

Casos de Uso

Setting up end-to-end GA4 e-commerce tracking for Shopify or custom platforms
Debugging and fixing broken triggers using Preview mode and Tag Assistant logs
Automating the migration of tags across multiple GTM containers via API