What is the Market Analysis skill for Claude Code?

It is a specialized plugin that provides a structured workflow for AI agents to conduct market sizing, segmentation, and trend analysis while enforcing software engineering-style quality gates.

How does this skill calculate market size?

It uses three primary methodologies: Top-down, Bottom-up, and Value theory, requiring the user to define clear geographic and technical boundaries for TAM, SAM, and SOM.

Why does the skill include 'Hard Gates'?

Hard gates are mandatory checks that prevent the agent from moving to downstream tasks like positioning or messaging until the market analysis is complete and validated.

Does it support Ideal Customer Profile (ICP) creation?

Yes, Phase 5 of the process specifically generates detailed ICPs and Buyer Personas, including pain points, goals, and behavioral indicators.

Can I skip directly to positioning?

No, the skill's pressure resistance logic specifically blocks skipping to positioning, as positioning without market context is considered strategic guessing.

Market Analysis PMM

Name: Market Analysis PMM
Author: LerianStudio

byLerianStudio

•

Automatización de Marketing

Conducts systematic market research and sizing to provide quantified intelligence for product strategy.

Acerca de

The Market Analysis skill for Claude Code empowers AI agents to perform rigorous market research by defining market boundaries and calculating TAM, SAM, and SOM using proven methodologies. It automates the creation of detailed market segmentations, trend reports, and Ideal Customer Profiles (ICPs) while enforcing strict quality gates that prevent moving to positioning or messaging without a validated data foundation. This ensures that every go-to-market strategy is built on quantified evidence rather than assumptions.

Características Principales

Automated TAM/SAM/SOM calculation and methodology validation
Structured Ideal Customer Profile (ICP) and Buyer Persona development
17 GitHub stars
Multi-dimensional market segmentation with fit and attractiveness scoring
Mandatory quality gates that prevent strategic shortcuts and rationalizations
Comprehensive trend analysis including growth drivers and regulatory headwinds

Casos de Uso

Aligning product development with high-priority customer segments and pain points
Validating the market opportunity and sizing for new product features
Developing a data-backed business case for regional or vertical expansion

Acerca de

Características Principales

Automated TAM/SAM/SOM calculation and methodology validation
Structured Ideal Customer Profile (ICP) and Buyer Persona development
17 GitHub stars
Multi-dimensional market segmentation with fit and attractiveness scoring
Mandatory quality gates that prevent strategic shortcuts and rationalizations
Comprehensive trend analysis including growth drivers and regulatory headwinds

Casos de Uso

Aligning product development with high-priority customer segments and pain points
Validating the market opportunity and sizing for new product features
Developing a data-backed business case for regional or vertical expansion