Can it analyze specific competitors?

Yes, it can map up to 20 competitors across three tiers, including direct rivals, indirect competitors, and potential substitutes to create a full market map.

Which strategic frameworks are included?

The skill natively supports SWOT analysis, Porter's Five Forces, and positioning matrices to provide a 360-degree view of the business environment.

How does it track market trends?

It identifies the top 5 industry trends—such as AI adoption or remote work shifts—and assesses their specific impact and necessary response for your project.

How does this skill calculate market size?

It uses industry reports and government statistics to estimate TAM (Total Addressable Market), SAM (Serviceable Addressable Market), and SOM (Serviceable Obtainable Market) based on price and segment data.

Is this skill useful for developers?

Absolutely. It helps developers and product managers validate technical ideas against market reality before committing significant time to a development roadmap.

Market Research & Competitive Analysis

Name: Market Research & Competitive Analysis
Author: ShunsukeHayashi

byShunsukeHayashi

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Automatización de Marketing

Performs comprehensive market sizing, competitive landscape mapping, and business model validation to inform strategic decision-making.

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This skill empowers Claude to act as a seasoned business analyst by conducting deep-dive market research and competitive intelligence. It leverages proven frameworks like TAM/SAM/SOM for market sizing, SWOT and Porter’s Five Forces for strategic positioning, and identifies emerging industry trends. Whether you are validating a new startup idea, entering a new market, or tracking a large landscape of over 20 competitors, this skill provides the structured data and analytical depth required to build robust business cases and development strategies within the Claude Code environment.

Características Principales

Strategic positioning matrices and SWOT analysis for identifying market gaps
Automated business idea validation using Porter's Five Forces framework
7 GitHub stars
Three-tier competitive analysis covering up to 20 direct, indirect, and substitute players
Trend identification focusing on AI, sustainability, and regulatory shifts
TAM/SAM/SOM market sizing calculation with data-backed reasoning

Casos de Uso

Generating professional market analysis reports for stakeholders and project funding approvals
Identifying and mapping the competitive landscape to find unique 'blue ocean' positioning for a startup
Validating the commercial viability of a new software feature or product before starting development

Acerca de

Características Principales

Strategic positioning matrices and SWOT analysis for identifying market gaps
Automated business idea validation using Porter's Five Forces framework
7 GitHub stars
Three-tier competitive analysis covering up to 20 direct, indirect, and substitute players
Trend identification focusing on AI, sustainability, and regulatory shifts
TAM/SAM/SOM market sizing calculation with data-backed reasoning

Casos de Uso

Generating professional market analysis reports for stakeholders and project funding approvals
Identifying and mapping the competitive landscape to find unique 'blue ocean' positioning for a startup
Validating the commercial viability of a new software feature or product before starting development