Generates and maintains a comprehensive source of truth for brand voice, positioning, and target personas to power all AI-driven marketing tasks.
The Marketing Context skill establishes a definitive foundational document for your project's marketing strategy by creating a detailed .agents/marketing-context.md file. It eliminates repetitive prompting by capturing your brand voice, Ideal Customer Profile (ICP), competitive landscape, and customer language directly from your codebase or through guided interviews. Once established, this context serves as the essential backbone for other specialized marketing skills, ensuring every piece of AI-generated content remains consistent, on-brand, and aligned with your specific business goals.
Características Principales
01Defines and maintains consistent brand voice guidelines, tone, and grammar style standards
02Maps competitive advantages and Jobs-to-be-Done (JTBD) switching dynamics for better positioning
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04Conducts guided conversational interviews to extract deep insights on ICP, personas, and pain points
05Auto-drafts marketing documents by scanning project codebases, READMEs, and existing documentation
06Centralizes customer verbatim, proof points, and SEO keyword clusters for cross-skill reference
Casos de Uso
01Standardizing brand voice and positioning across a distributed team or automated marketing workflow
02Auditing and updating stale marketing documentation to reflect recent product shifts or new market positioning
03Onboarding AI agents to a new codebase to ensure all generated copy is contextually accurate