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This skill empowers Claude to act as a high-level marketing strategist by leveraging a library of over 70 foundational mental models and behavioral science principles. It helps users understand the underlying psychology of why people buy, enabling more effective decision-making in campaign strategy, copywriting, and product positioning. By identifying cognitive biases and utilizing frameworks like 'Jobs to Be Done,' 'Inversion,' and 'Social Proof,' the skill provides actionable, ethical guidance for influencing consumer behavior and optimizing every stage of the marketing funnel.
