Does this skill provide actionable recommendations?

Yes, it classifies keywords into categories like 'Competitor-only gaps', 'Underperformance', and 'Brand Advantages' with specific opportunity scores.

What data source does the keyword-gap skill use?

The skill uses SimilarWeb Shopper Intelligence via the Retail-IQ plugin suite to access real-time Amazon search and click data.

What is required to run a keyword gap analysis?

You need a BRAND_PROFILE.md file in your project containing your brand name, numeric category ID, competitor list, and target domain (e.g., amazon.com).

How does it calculate trend data?

The skill analyzes 3-month search volume changes to determine if a keyword is growing, flat, or declining, helping you avoid dying trends.

Can I perform analysis at a product level?

Yes, Analysis 3 specifically focuses on ASIN-level gaps, comparing your specific products against top-performing competitor products.

Amazon Keyword Gap Intelligence

Name: Amazon Keyword Gap Intelligence
Author: SimilarwebProductTeam

bySimilarwebProductTeam

0•

Eコマースソリューション

Identifies high-opportunity Amazon keyword gaps by comparing brand performance against competitors and category benchmarks using SimilarWeb data.

This skill empowers Amazon sellers and retail teams to uncover missed search traffic opportunities by performing deep cross-analysis between a brand's current keyword portfolio, direct competitors, and overall category trends. By utilizing specialized subagents for efficient data fetching and enrichment, it provides prioritized recommendations based on search volume, competition density, and trend direction. Whether you are looking to optimize PPC spend or improve organic rankings, this skill helps you pinpoint exactly where competitors are winning and which high-volume terms your brand is missing.

主な機能

01Automated opportunity scoring to prioritize high-impact targets

020 GitHub stars

03Keyword enrichment with search volume, brand counts, and trends

04Cross-brand keyword portfolio comparison and gap detection

05Granular ASIN-level competitor keyword leakage identification

06Category-level search share and coverage analysis

ユースケース

01Benchmarking brand visibility against the top 100 category keywords to improve overall market penetration.

02Optimizing Amazon SEO and PPC strategies by targeting high-volume keywords competitors are ranking for.

03Defending market share by identifying battleground keywords where competitors are gaining ground.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add similarwebproductteam/retail-iq-plugins keyword-gap

For use in Claude.ai and ChatGPT

主な機能

01Automated opportunity scoring to prioritize high-impact targets

020 GitHub stars

03Keyword enrichment with search volume, brand counts, and trends

04Cross-brand keyword portfolio comparison and gap detection

05Granular ASIN-level competitor keyword leakage identification

06Category-level search share and coverage analysis

ユースケース

01Benchmarking brand visibility against the top 100 category keywords to improve overall market penetration.

02Optimizing Amazon SEO and PPC strategies by targeting high-volume keywords competitors are ranking for.

03Defending market share by identifying battleground keywords where competitors are gaining ground.