App Store Optimization Tactics

概要

This skill provides a comprehensive framework for maximizing organic app downloads by treating App Store Optimization (ASO) as SEO for mobile platforms. It guides users through critical phases including data-driven keyword research, high-converting screenshot design, A/B testing methodologies, and effective review management. Whether launching a new product or revitalizing a plateaued app, it offers tactical advice on metadata hierarchy, localization for global markets, and performance tracking to turn impressions into active users.

主な機能

• Review and rating management workflows to improve social proof
• Conversion rate optimization (CRO) through A/B testing and analytics
• Strategic visual asset design guidelines for screenshots and app icons
• 3 GitHub stars
• Data-driven keyword research and placement hierarchy for iOS and Google Play
• Global localization strategies for expanding into international markets

ユースケース

• Preparing a new mobile app for initial launch on the App Store or Google Play
• Improving keyword rankings and organic visibility for an existing app with stagnant growth
• Optimizing conversion rates through visual asset redesigns and A/B testing