What information does the Brand Research Agent extract?

It extracts primary and secondary colors, typography, voice and tone, product USPs, target audience demographics, and competitive market positioning.

Do I need an API key to use this skill?

No, this skill functions using browser tools for web scraping and does not require additional third-party API keys.

Can it analyze dynamic or JavaScript-heavy websites?

While the agent uses browser tools to capture data, some complex JavaScript-rendered content may be missed; re-running the analysis on specific sub-pages is recommended for the most accurate results.

How do I use the generated JSON profile?

The brand_profile.json can be passed as a reference to other producer skills (like video or social media agents) to ensure all generated content remains on-brand.

Brand Research Agent

Name: Brand Research Agent
Author: michaelboeding

bymichaelboeding

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ウェブスクレイピングとデータ収集

Analyzes brand websites to extract visual identity, voice, and market positioning into a reusable JSON profile for consistent content creation.

The Brand Research Agent is a sophisticated multi-agent system designed to deconstruct a brand's digital presence and ensure cross-platform content consistency. By deploying five specialized analysts—Visual, Voice, Product, Audience, and Competitive—it crawls a provided URL to synthesize a comprehensive brand_profile.json. This tool is indispensable for developers and creators who need to ensure that AI-generated assets, such as videos, scripts, or social posts, align perfectly with a company's existing design language, messaging tone, and target demographics without manual research overhead.

主な機能

019 GitHub stars

02Extraction of specific CSS hex codes, typography, and imagery styles

03Automated web scraping of homepages, about pages, and product sections

04Generation of a standardized brand_profile.json for downstream automation

05Detailed content guidelines for video, podcast, and social media producers

06Multi-agent analysis covering visual, voice, product, audience, and positioning dimensions

ユースケース

01Automating the discovery phase for marketing agencies onboarding new clients

02Ensuring consistency across AI-generated content workflows by providing a brand source of truth

03Conducting competitive research to understand how rivals position themselves online

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add michaelboeding/skills brand-research-agent

For use in Claude.ai and ChatGPT

Download Skill