Do I need separate API keys for every provider?

You need to have the providers connected within your Clay workspace. Clay handles the individual API connections, while this skill helps you orchestrate the logic of how they are called.

How does the ICP scoring logic work?

The workflow uses a Clay formula column to assign numerical points based on company size, industry classification, and job title seniority to create a final score between 0 and 100.

Can I connect this workflow to HubSpot?

Yes, this skill includes a specific step for configuring an HTTP API column to push enriched, high-scoring leads directly into HubSpot or any other CRM with a REST API.

What is waterfall enrichment in Clay?

Waterfall enrichment is a strategy where multiple data providers (like Apollo, Hunter, and Prospeo) are searched sequentially. The workflow stops at the first successful result, which optimizes both data coverage and credit costs.

Clay Core Lead Enrichment Workflow

Name: Clay Core Lead Enrichment Workflow
Author: jeremylongshore

byjeremylongshore

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1,806

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マーケティングオートメーション

Automates the creation of comprehensive lead enrichment pipelines using Clay's data tables and waterfall enrichment logic.

This skill provides a standardized framework for building high-performance lead generation workflows within Clay. It guides users through mapping lead data via webhooks, configuring multi-provider waterfall enrichment to maximize email discovery, calculating custom Ideal Customer Profile (ICP) scores, and synchronizing qualified prospects directly to CRMs like HubSpot or Salesforce. It is ideal for sales operations and growth teams looking to automate manual data entry and lead research tasks.

主な機能

011,806 GitHub stars

02Automated ICP scoring using custom formulas

03Data validation for domains and contact info

04Multi-provider waterfall email enrichment configuration

05Direct CRM synchronization via HTTP API

06Webhook-based lead ingestion and deduplication

ユースケース

01Automating lead prioritization based on company size and industry

02Enriching prospect lists with verified work emails and job titles

03Building automated B2B lead generation funnels

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add jeremylongshore/claude-code-plugins-plus-skills clay-core-workflow-a

For use in Claude.ai and ChatGPT

主な機能

011,806 GitHub stars

02Automated ICP scoring using custom formulas

03Data validation for domains and contact info

04Multi-provider waterfall email enrichment configuration

05Direct CRM synchronization via HTTP API

06Webhook-based lead ingestion and deduplication

ユースケース

01Automating lead prioritization based on company size and industry

02Enriching prospect lists with verified work emails and job titles

03Building automated B2B lead generation funnels

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add jeremylongshore/claude-code-plugins-plus-skills clay-core-workflow-a

For use in Claude.ai and ChatGPT