What kind of data does the final Intelligence Report include?

The report includes spend level estimates, winning angles, specific hook text/visuals, psychological triggers used, offer structures, and specific action items for your own creative development.

What is the Competitor Audit Claude Code Skill?

It is a specialized tool for Claude Code designed to help marketers and media buyers systematically research, analyze, and document competitor advertising strategies across major platforms.

How does the skill identify winning competitor ads?

The skill focuses on the '80/20 rule,' prioritizing ads with the longest runtimes (3+ months) and those with the most variations, which are strong indicators of profitability and active scaling.

Which platforms can I audit using this skill?

It provides structured frameworks for auditing the Facebook Ad Library, TikTok Creative Center (Top Ads), Google Search, and YouTube via tools like VidTao.

Does this skill help with creative copywriting?

Yes, by extracting the exact frameworks and hooks used by market leaders, it provides a 'swipe file' of proven components that you can adapt for your own campaigns.

Competitor Ad Audit & Intelligence

Name: Competitor Ad Audit & Intelligence
Author: WalkerHi11

byWalkerHi11

0•

マーケティングオートメーション

Conducts systematic research and analysis of competitor advertising strategies across Facebook and TikTok to extract winning hooks, angles, and frameworks.

The Competitor Audit skill is a comprehensive intelligence tool for media buyers and marketers looking to decode successful advertising patterns. It guides Claude through a structured process of identifying direct and indirect competitors, auditing the Facebook Ad Library and TikTok Creative Center, and isolating 'winning' ads based on runtime and scaling indicators. By deconstructing high-performing creative into its core psychological components—such as hooks, direct response principles, and offer structures—the skill generates detailed intelligence reports that provide a baseline for market messaging and highlight untapped opportunities for differentiation.

主な機能

01Multi-platform research workflows for Facebook Ad Library, TikTok Top Ads, and YouTube.

02Extraction of specific hook types including Greed, Relevancy, Emotion, and Cliffhangers.

03Generation of comprehensive Intelligence Reports with actionable creative swipe files.

04Automated identification of 'proven winners' based on ad runtime and variation counts.

050 GitHub stars

06Deep-dive analysis of direct response principles like Mass Desire and Social Proof.

ユースケース

01Researching what's currently working at scale to build high-converting creative briefs.

02Entering a new market to establish a baseline for messaging and creative styles.

03Identifying gaps in competitor strategies to find unique differentiation opportunities.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add walkerhi11/mediabuy-plugins competitor-audit

For use in Claude.ai and ChatGPT

Download Skill