概要
This skill provides specialized knowledge for designing, implementing, and analyzing content experiments within digital products. It guides developers and content teams through the complexities of setting up A/B and multivariate testing infrastructure, ensuring statistical significance in results, and integrating experimentation frameworks directly into CMS workflows. By following these principles, teams can transition from opinion-based decision-making to a rigorous, data-driven approach that improves conversion rates and user experience through measurable evidence.
