Customer Research Strategist
Conducts deep qualitative customer research for e-commerce through JTBD interviews, voice-of-customer mining, and actionable insight synthesis.
This skill transforms Claude into a qualitative research expert specifically tailored for e-commerce operators, focusing on uncovering the real motivations behind customer behavior. It moves beyond generic personas by implementing Jobs-to-be-Done (JTBD) switch interviews, mining existing review and support data for 'voice-of-customer' patterns, and applying the 'ask why three times' discipline to find deep-seated purchase triggers. Whether you need to understand why subscribers churn, validate a new Ideal Customer Profile (ICP), or craft high-converting copy from customer language, this skill provides structured frameworks and data-driven methodologies to ensure your research leads to actionable business decisions.