E-com Creative Foundation & Ads Strategist

This skill streamlines the entire pre-production workflow for e-commerce marketing by transforming raw product data and competitor context into a comprehensive strategic framework. It systematically builds a research base, customer avatars, offer briefs, and a belief-based angle matrix, culminating in an actionable production sheet. Ideal for media buyers and DTC brands, it ensures all creative assets—from UGC prompts to long-form copy—are rooted in real voice-of-customer data and proven marketing psychology, providing a structured 'ads.csv' output ready for creative production.