JAMS Manuscript Positioning & Review Guide
Evaluates manuscript fit, empirical rigor, and house style alignment for submissions to the Journal of the Academy of Marketing Science.
The Journal of the Academy of Marketing Science (JAMS) skill assists marketing researchers and authors in evaluating manuscript fit, theoretical contribution, and empirical rigor for the FT50 top-tier marketing journal. It provides actionable heuristics on methodological expectations—such as addressing common-method variance, construct validity, and endogeneity—while guiding authors on structure, structured abstracts, managerial relevance, desk-reject risks, and alternate journal routing among top marketing science outlets.
主な機能
01Provides pre-submission checklists covering structured abstracts, disclosures, and online appendices
02Assesses empirical robustness standards for SEM, survey, econometric, and experimental designs
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04Identifies common desk-reject pitfalls such as weak construct validity and thin theoretical contributions
05Evaluates manuscript alignment with JAMS marketing strategy, B2B, and relationship marketing scope
06Recommends strategic journal re-routing to peer outlets like JM, JMR, or Marketing Science when appropriate
ユースケース
01Deciding whether a marketing manuscript is better suited for JAMS versus JM, JMR, or JCR
02Positioning marketing strategy, B2B, or channels papers for submission to JAMS
03Conducting a rigorous pre-submission audit to eliminate common desk-reject triggers