Marketing Plan
Transforms scattered marketing ideas into structured weekly execution plans with prioritized backlogs, channel owners, and clear kill criteria.
The Marketing Plan skill provides operators, growth leads, and founders with a structured framework to organize and execute marketing initiatives. It guides Claude to systematically inventory active channels and constraints, score and categorize growth ideas, set work-in-progress limits, and produce a standardized operating read. Ideal for sprint planning, quarterly roadmap building, or campaign prioritization, this skill prevents channel overwhelm by establishing clear ownership, guardrail metrics, and explicit criteria for when to pause or kill experiments.
主な機能
01Structured inventory framework for marketing targets, channels, budgets, and constraints
02Multidimensional backlog scoring across impact, confidence, effort, and strategic fit
03Work-in-progress channel limiting to keep lean teams focused on primary bottlenecks
04Standardized markdown output including a 30-day schedule and parking lot management
05Weekly execution rhythms with decision logs, kill criteria, and guardrail metrics
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ユースケース
01Quarterly marketing planning and growth roadmap prioritization for startup operators
02Weekly marketing team sprint planning with explicit ownership and WIP limits
03Channel consolidation audits to cut underperforming initiatives and focus resources