What is a Product Marketing Context document?

It is a specialized markdown file stored in your repository that captures your product's positioning, audience, and brand voice to guide AI-generated marketing content.

Do other Claude skills use this file?

Yes, this file acts as a 'source of truth' that other marketing-related skills can read to ensure consistency without you needing to re-explain your product.

Can I update the context later?

Yes, you can run the skill at any time to update specific sections or refresh the entire document as your product or market strategy evolves.

How does the auto-draft feature work?

The skill scans your repository's README, package.json, and other documentation to extract key information about your product's purpose and target users automatically.

Why does it ask for verbatim customer language?

Using exact phrases from customers helps the AI generate more authentic, high-converting copy that resonates with your actual target audience's needs and frustrations.

Product Marketing Context

Name: Product Marketing Context
Author: max0n232

bymax0n232

0•

マーケティングオートメーション

Automates the creation and maintenance of a foundational product marketing context document to ensure consistency across AI-driven marketing tasks.

The Product Marketing Context skill streamlines your marketing workflow by establishing a centralized source of truth within your repository. It intelligently scans your codebase, READMEs, and landing pages to auto-draft a comprehensive marketing strategy document, or guides you through a conversational setup to capture high-value details like personas, competitive differentiation, and brand voice. By storing this data in a standardized markdown file, it eliminates the need to repeat foundational information in every prompt and ensures that all subsequent AI-generated marketing content is perfectly aligned with your product's positioning.

主な機能

010 GitHub stars

02Captures detailed buyer personas, jobs-to-be-done, and specific customer pain points

03Maps competitive landscapes including direct, secondary, and indirect competitors

04Auto-drafts marketing context by analyzing project source code, READMEs, and metadata

05Establishes brand voice, tone, and verbatim customer language for consistent messaging

06Maintains a persistent .claude/product-marketing-context.md file for cross-skill reference

ユースケース

01Updating product differentiators and competitive analysis as the market or product evolves

02Standardizing brand voice and positioning to ensure all AI-generated copy remains on-message

03Initializing a project's marketing foundation quickly by extracting data from the existing codebase

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add max0n232/arkhos product-marketing-context

For use in Claude.ai and ChatGPT

Download Skill