Can this skill help with lead scoring?

Yes, it includes frameworks for assigning program statuses, lead scores, and account ownership based on registration and attendance engagement.

Does it handle global compliance like GDPR?

The skill includes guidelines for capturing consent per region and respecting localization needs to ensure compliant data collection.

How does it improve data hygiene?

It provides logic for deduplication, UTM tracking validation, and fallback entry creation for manual registrants to maintain a clean CRM.

What webinar platforms are compatible with this skill?

The skill provides a framework adaptable to major platforms including Zoom, ON24, HubSpot, and Marketo by focusing on universal API mapping and connector patterns.

Webinar Registration Ops

Name: Webinar Registration Ops
Author: gtmagents

bygtmagents

•

マーケティングオートメーション

Streamlines webinar registration flows, data synchronization, and automated attendee engagement cadences.

概要

The Webinar Registration Ops skill provides a specialized framework for managing the technical lifecycle of webinars within Claude Code. It assists in designing high-conversion registration forms, configuring complex field mapping between platforms like Zoom or ON24 and CRMs like HubSpot or Marketo, and ensuring data hygiene through automated deduplication and UTM tracking. This skill is ideal for RevOps and Marketing teams who need to automate reminder sequences, implement lead scoring, and maintain a seamless data flow from initial sign-up to sales notification.

主な機能

Standardized field mapping for webinar-to-CRM/MAP integrations
QA checklists for registration and sync validation
29 GitHub stars
Lead routing and program status assignment logic
Data hygiene workflows for deduplication and UTM tracking
Automated reminder and nurture cadence scheduling (T-7 to post-event)

ユースケース

Designing an automated 'Add-to-Calendar' and SMS reminder sequence
Setting up a new webinar form with dynamic questions and regional consent language
Troubleshooting attendance data syncing issues between Zoom and HubSpot

概要

主な機能

Standardized field mapping for webinar-to-CRM/MAP integrations
QA checklists for registration and sync validation
29 GitHub stars
Lead routing and program status assignment logic
Data hygiene workflows for deduplication and UTM tracking
Automated reminder and nurture cadence scheduling (T-7 to post-event)

ユースケース

Designing an automated 'Add-to-Calendar' and SMS reminder sequence
Setting up a new webinar form with dynamic questions and regional consent language
Troubleshooting attendance data syncing issues between Zoom and HubSpot