What metrics does the weekly-report skill track?

The skill tracks comprehensive metrics including total spend, revenue, profit, CPA/CPL by offer, ROI, ROAS, and click/conversion metrics like CTR and CVR.

How does it help with creative management?

It identifies 'Winning' and 'Losing' creatives based on performance targets, flags creative fatigue, and provides a status update on current inventory and production needs.

Can I customize the trend analysis periods?

While it defaults to weekly reviews, the process is designed to handle week-over-week and month-over-month comparisons to identify seasonal patterns and platform changes.

Is the report output suitable for clients?

Yes, the skill generates a structured executive summary including high-level performance overviews, visual data tables, and action-oriented recommendations perfect for client updates.

Weekly Media Performance Report

Name: Weekly Media Performance Report
Author: WalkerHi11

byWalkerHi11

0•

マーケティングオートメーション

Generates comprehensive weekly performance summaries by aggregating metrics, identifying trends, and calculating ROI across media buying accounts.

The Weekly Report Generator is a specialized skill designed for media buyers and performance marketers to automate the synthesis of complex campaign data. It streamlines the reporting workflow by aggregating metrics across multiple accounts and platforms, identifying top-performing 'winners' and budget-draining 'losers,' and calculating critical financial indicators such as ROAS and profit margins. Beyond simple data collection, the skill provides deep trend analysis and anomaly detection, culminating in a professional, action-oriented executive summary that is ideal for client updates, team reviews, and strategic scaling decisions.

主な機能

01Calculates ROI, ROAS, profit, and margins with vertical-specific segmentation.

020 GitHub stars

03Identifies top-performing creatives and campaigns vs. underperforming budget drains.

04Automated metric aggregation across campaigns, accounts, and tracking platforms.

05Performs week-over-week trend analysis and proactive anomaly detection.

06Generates standardized executive summaries with prioritized recommendations.

ユースケース

01Synthesizing creative testing results to inform production for the upcoming week.

02Automating weekly performance reviews for digital marketing agencies and clients.

03Tracking multi-channel performance and scaling opportunities for affiliate marketers.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add walkerhi11/mediabuy-plugins weekly-report

For use in Claude.ai and ChatGPT

Download Skill