Where are the resulting persona reports saved?

All outputs are automatically saved as standardized Markdown files in the `.hacienda/strategie-fondation/` directory within your local repository.

Do I need prior marketing knowledge to use this?

While having a basic understanding of your business is necessary, the skill is designed to guide you through the frameworks step-by-step, making it accessible for founders and developers alike.

What is the Socratic approach used in this skill?

The skill uses a series of deep, open-ended questions to help you uncover your own business insights through reflection, rather than simply providing a generic template.

How long does a persona session take?

A thorough strategic session typically takes between 50 and 65 minutes to ensure deep analysis and high-quality results.

Can this skill be linked to other marketing tasks?

Yes, it is specifically designed to chain into the 'artisan-proposition-valeur' skill to turn your personas into compelling value propositions.

Customer Persona Builder (Hacienda)

Name: Customer Persona Builder (Hacienda)
Author: jamon8888

byjamon8888

마케팅 자동화

Guides users through a Socratic process to create detailed customer personas using Jobs-to-be-Done and Empathy Map frameworks.

소개

This skill acts as a strategic marketing coach, facilitating a deep exploration of target audiences through guided Socratic questioning. Rather than generating generic profiles, it leverages the Jobs-to-be-Done (JTBD) framework and Empathy Maps to uncover the underlying motivations, emotional drivers, and functional requirements of your customers. The process results in a comprehensive, structured Markdown report designed to inform product development, value proposition design, and go-to-market strategies.

주요 기능

Detailed Empathy Map generation for emotional customer mapping
Seamless chaining to value proposition and business strategy skills
Socratic coaching methodology for deep strategic insight
Automated Markdown report generation in project-specific directories
0 GitHub stars
Integrated Jobs-to-be-Done (JTBD) framework implementation

사용 사례

Updating legacy personas with deeper psychological and behavioral insights
Aligning product and marketing teams on specific customer 'jobs' and pain points
Refining target audiences for new product or service launches

소개

주요 기능

Detailed Empathy Map generation for emotional customer mapping
Seamless chaining to value proposition and business strategy skills
Socratic coaching methodology for deep strategic insight
Automated Markdown report generation in project-specific directories
0 GitHub stars
Integrated Jobs-to-be-Done (JTBD) framework implementation

사용 사례

Updating legacy personas with deeper psychological and behavioral insights
Aligning product and marketing teams on specific customer 'jobs' and pain points
Refining target audiences for new product or service launches