Can this skill help with mobile form performance?

Yes, it provides specific guidance on touch targets, appropriate keyboard types (email vs. tel), and mobile-friendly layouts like sticky submit buttons.

Does it provide specific A/B testing ideas?

Absolutely. The skill includes a library of experiment ideas covering form structure, copy variations, trust elements, and specific form-type optimizations.

What types of forms does this skill optimize?

It optimizes lead capture, contact, demo request, application, survey, and checkout forms. It is not intended for initial user signup/registration flows.

How does the skill help reduce form friction?

It analyzes every field for necessity, suggests logical grouping, recommends single-column layouts, and improves inline validation to reduce cognitive load for the user.

Form Conversion Rate Optimization (CRO)

Name: Form Conversion Rate Optimization (CRO)
Author: frankwrk

byfrankwrk

0•

마케팅 자동화

Optimizes lead capture, contact, and checkout forms to maximize completion rates while maintaining high data quality.

Form CRO is a specialized Claude Code Skill designed to audit and enhance high-intent web forms. It provides expert guidance on reducing friction through field consolidation, cognitive load reduction, and improved layout design. Whether you are building demo request forms, survey flows, or complex checkout processes, this skill helps identify drop-off points and provides actionable recommendations for mobile responsiveness, error handling, and persuasive CTA optimization to turn more visitors into leads.

주요 기능

01A/B testing hypotheses for layout, microcopy, and trust elements

02Comprehensive form audits identifying high-friction fields and abandonment risks

03Detailed guidance on multi-step form structures and progress indicators

040 GitHub stars

05Optimization strategies for lead capture, contact, and demo request forms

06Field-specific best practices for validation, labels, and auto-formatting

사용 사례

01Streamlining complex multi-step application or quote forms for better user experience

02Improving mobile form performance through touch-target and keyboard optimization

03Reducing abandonment on B2B demo request forms to increase sales pipeline

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add frankwrk/marketingskills form-cro

For use in Claude.ai and ChatGPT

Download Skill