소개
This skill provides comprehensive support for integrating Google Analytics 4 (GA4) using Google Tag Manager (GTM), enabling a flexible, no-code approach to web tracking. It guides users through the entire implementation lifecycle, from initial configuration and base tag setup to advanced event tracking for user actions like clicks, forms, and ecommerce. By leveraging GTM's data layer, triggers, and variables, this skill helps developers and marketers manage complex analytics requirements efficiently. It also includes detailed workflows for testing with Preview mode and debugging tag firing issues to ensure data accuracy.
