What is the Seven Sweeps framework?

It is a sequential editing process that focuses on Clarity, Voice, Benefits, Proof, Specificity, Emotion, and Risk Reduction to ensure comprehensive copy improvement.

How does it handle product features?

The skill uses the 'So What' test to bridge the gap between technical features and the actual benefits and outcomes the reader cares about.

Is this just a spell checker?

No, while it checks for grammar, its primary focus is on the strategic effectiveness, emotional impact, and conversion potential of your marketing messaging.

Can this skill match my specific brand voice?

Yes, if a .claude/product-marketing-context.md file exists in your repository, the skill will read it to ensure edits match your brand's unique tone and customer language.

Marketing Copy Editor

Name: Marketing Copy Editor
Author: frankwrk

byfrankwrk

0•

마케팅 자동화

Refines and optimizes marketing copy using a rigorous seven-stage editing framework to maximize conversion and clarity.

The Copy Editing skill transforms Claude into an expert marketing editor that uses a systematic 'Seven Sweeps' methodology to improve existing content. Instead of a single unguided pass, it focuses on seven critical dimensions: clarity, brand voice consistency, benefit-driven messaging (the 'So What' test), social proof, specificity, emotional resonance, and risk reduction. By integrating with local product marketing context files, it ensures all edits align with established brand guidelines while polishing prose into high-converting, professional copy.

주요 기능

01Systematic Seven-Sweep Framework for multi-dimensional editing passes

02Conversion-focused 'So What' and 'Prove It' validation passes

03Comprehensive word-level, sentence-level, and paragraph-level style checks

04Psychological trigger optimization for emotional resonance and risk reduction

05Product Marketing Context integration for brand-aligned edits

060 GitHub stars

사용 사례

01Transforming dry technical feature lists into compelling benefit-driven narratives

02Reviewing email marketing campaigns to ensure clear benefits and low friction

03Polishing landing page headlines and body copy for higher conversion rates

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add frankwrk/marketingskills copy-editing

For use in Claude.ai and ChatGPT

Download Skill