Which paid media channels are supported?

The skill includes detailed playbooks for LinkedIn Ads (B2B/ABM), Google Search (high-intent capture), and Meta Ads (SMB/prosumer), including campaign structures and bidding strategies.

How does this skill help with HubSpot integration?

It provides standardized procedures for setting up campaign tracking, defining UTM parameter structures, configuring lead scoring, and building multi-touch attribution reports within HubSpot.

What metrics and KPIs does this skill track?

It focuses on core performance indicators including MQL/SQL volume, CAC, ROAS, pipeline velocity, and channel-specific metrics like organic session growth and technical SEO health.

Can I use this for international marketing expansion?

Yes, it includes specific considerations for EU and North American markets, covering GDPR compliance, localization priorities, and regional budget allocation strategies.

Marketing Demand & Acquisition

Name: Marketing Demand & Acquisition
Author: BbgnsurfTech

byBbgnsurfTech

•

마케팅 자동화

Drives multi-channel demand generation and paid media optimization for Series A+ startups through expert playbooks and automated calculations.

This skill provides a comprehensive framework for scaling B2B SaaS marketing efforts across international markets. It includes specialized playbooks for LinkedIn, Google, and Meta advertising, SEO strategy, and partnership programs, all integrated with HubSpot CRM. By providing tools like a CAC calculator and detailed campaign templates, it helps marketers optimize their customer acquisition costs and pipeline generation from top-of-funnel awareness to sales handoff, specifically tailored for companies with hybrid PLG and sales-led motions.

주요 기능

013 GitHub stars

02HubSpot CRM integration for campaign tracking and lead scoring

03International expansion strategies for EU, US, and Canada markets

04Paid media optimization for LinkedIn, Google Search, and Meta Ads

05Multi-channel demand generation playbooks for full-funnel strategy

06Automated CAC and marketing efficiency calculation tools

사용 사례

01Planning and launching high-intent search and paid social campaigns

02Setting up multi-touch attribution and lead handoff workflows in HubSpot

03Calculating and optimizing Customer Acquisition Cost (CAC) and pipeline ROI

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add bbgnsurftech/claude-skills-collection marketing-demand-acquisition

For use in Claude.ai and ChatGPT

Download Skill