소개
The Offer Testing Playbooks skill empowers Claude to act as a growth marketing strategist, helping users design, execute, and analyze copy experiments across email, ads, and landing pages. By leveraging structured frameworks for hypothesis generation, variable selection, and statistical analysis, it ensures that every marketing iteration is data-driven. Whether you are validating new pricing language or running campaign refresh cycles, this skill provides the templates and prioritization logic, such as ICE/RICE scoring, needed to maximize conversion rates and revenue growth.
