How do I update my marketing information as the product evolves?

You can run the skill anytime to update specific sections or perform a full refresh, ensuring your AI's marketing knowledge stays current with your product strategy.

Can this skill read my existing codebase to generate marketing copy?

Yes, it can scan your README, landing pages, and configuration files to auto-draft a first version of your marketing context, which you can then refine.

Does this support B2B and B2C models?

Yes, while it includes specific sections for B2B personas and decision-makers, the framework is flexible enough to handle B2C, SaaS, marketplaces, and professional services.

Where is the marketing context information stored?

The information is saved in a Markdown file located at .claude/product-marketing-context.md within your project directory for easy version control and accessibility.

What is the purpose of the Product Marketing Context skill?

It creates a centralized document in your repository that stores foundational marketing information like target audience and differentiation, which other AI marketing skills can then reference automatically.

Product Marketing Context

Name: Product Marketing Context
Author: Microck

byMicrock

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마케팅 자동화

Establishes and maintains a foundational product positioning and messaging document within your repository to streamline all subsequent marketing tasks.

This skill automates the creation of a comprehensive product marketing framework stored directly in your codebase. By analyzing your existing repository—including READMEs, landing pages, and package configurations—it drafts a structured context document covering target audiences, value propositions, competitive differentiation, and brand voice. This centralized source of truth ensures that all future marketing-related AI interactions remain consistent, data-driven, and aligned with your core product strategy without requiring repetitive manual input.

주요 기능

01Interactive update mode for refining specific sections as the product evolves

02Persistent storage in .claude/product-marketing-context.md for cross-skill reference

03Capture of verbatim customer language and specific brand voice guidelines

04Automated codebase analysis to draft initial marketing positioning

052 GitHub stars

06Structured framework for personas, pain points, and competitive landscape

사용 사례

01Maintaining a version-controlled source of truth for product-led growth teams

02Standardizing messaging across landing pages, blog posts, and sales copy

03Onboarding AI agents to a project's specific market positioning

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add microck/opendots-microck product-marketing-context

For use in Claude.ai and ChatGPT

Download Skill