소개
This skill equips Claude with specialized product marketing management (PMM) expertise, specifically tailored for Series A+ startups navigating international expansion and hybrid PLG/Sales-Led motions. It leverages industry-standard frameworks like April Dunford’s positioning methodology to help teams define their Ideal Customer Profile (ICP), craft messaging hierarchies, and build competitive battlecards. By integrating strategic foundations with tactical execution, it assists marketing leaders in scaling market presence, enabling sales teams, and optimizing core KPIs like win rates and LTV/CAC ratios.
