소개
The ROI Benchmark Library skill enables Claude to act as a sophisticated marketing analyst by providing standardized frameworks for tracking performance against historical and industry data. It helps marketing and finance leaders establish realistic expectations for customer acquisition costs, lead prices, and return on ad spend across various channels and segments. By utilizing this skill, teams can automate the identification of performance variances and generate executive-ready summaries for quarterly business reviews, ensuring all GTM activities are aligned with profitability targets.