How is the Engagement Rate calculated in this skill?

Engagement Rate is calculated by summing Likes, Comments, Shares, and Saves, then dividing by the total Reach and multiplying by 100.

Can this skill analyze paid advertising performance?

Yes, it provides robust ROI calculations, including Cost Per Engagement (CPE), Cost Per Click (CPC), and Return on Ad Spend (ROAS) if spend data is provided.

Does it provide industry-standard benchmarks?

Yes, it includes built-in benchmarks for engagement and click-through rates across different platforms to help you determine if your performance is Excellent, Good, Average, or Poor.

Which platforms does the Social Media Analyzer support?

The skill supports performance analysis for all major social platforms including Instagram, Facebook, TikTok, LinkedIn, and Twitter/X.

Social Media Performance Analyzer

Name: Social Media Performance Analyzer
Author: zhangzhang-111-i

byzhangzhang-111-i

0•

소셜 미디어 관리

Analyzes social media campaign performance using engagement metrics, ROI calculations, and cross-platform benchmarks.

The Social Media Analyzer is a specialized skill designed to automate the evaluation of social media marketing efforts across platforms like Instagram, Facebook, LinkedIn, and TikTok. It streamlines the data analysis process by validating metrics, calculating engagement rates, and determining return on investment (ROI) based on ad spend. By comparing real-time campaign data against industry-standard benchmarks, the skill identifies top-performing content and provides actionable strategic recommendations, making it an essential tool for marketers and developers building analytics workflows within Claude Code.

주요 기능

01Cross-platform performance benchmarking for major social networks

02Actionable insight generation based on performance categories

030 GitHub stars

04Data validation engine to ensure accurate metric reporting

05Detailed ROI and Cost-Per-Engagement (CPE) analysis for paid campaigns

06Automated calculation of engagement rates, CTR, and virality metrics

사용 사례

01Conducting a comprehensive audit of organic and paid social media campaigns

02Benchmarking brand interaction rates against industry standards for LinkedIn or TikTok

03Calculating the financial return and efficiency of social media advertising budgets

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add zhangzhang-111-i/claude-skills111 social-media-analyzer

For use in Claude.ai and ChatGPT

주요 기능

01Cross-platform performance benchmarking for major social networks

02Actionable insight generation based on performance categories

030 GitHub stars

04Data validation engine to ensure accurate metric reporting

05Detailed ROI and Cost-Per-Engagement (CPE) analysis for paid campaigns

06Automated calculation of engagement rates, CTR, and virality metrics

사용 사례

01Conducting a comprehensive audit of organic and paid social media campaigns

02Benchmarking brand interaction rates against industry standards for LinkedIn or TikTok

03Calculating the financial return and efficiency of social media advertising budgets

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add zhangzhang-111-i/claude-skills111 social-media-analyzer

For use in Claude.ai and ChatGPT