Can I use this for webinars at different funnel stages?

Absolutely. It includes a poll and question bank specifically aligned to different funnel stages, from top-of-funnel awareness to bottom-of-funnel decision making.

How does it help with conversion?

The skill assists in designing tailored CTA strategies, ensuring offers like trials or workshops are repeated clearly and positioned after providing significant value.

Is this part of a wider automation suite?

Yes, it is part of the GTM Agents collection, which focuses on production-ready skills for sales, marketing, and revenue operations.

How does this skill improve webinar engagement?

It provides specific frameworks for 'Engagement Moments' every 4–5 minutes, using tools like polls, chat prompts, and live demos to combat audience drop-off.

Does it provide templates for speaker preparation?

Yes, it includes speaker prep checklists that cover technical setup, talking points, and interactive cues for moderators and subject matter experts.

Webinar Experience Design

Name: Webinar Experience Design
Author: gtmagents

bygtmagents

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마케팅 자동화

Crafts compelling webinar narratives and interactive attendee experiences to maximize audience engagement and lead conversion.

소개

Webinar Experience Design is a specialized Claude Code skill designed for marketing and sales teams to architect high-impact virtual events. It provides structured frameworks for building narrative arcs, planning strategic engagement moments—such as polls and live demos—and defining clear speaker roles to ensure professional delivery. By implementing proven strategies for audience retention and call-to-action placement, this skill helps users move beyond basic slide decks to create conversion-oriented webinar programs that integrate seamlessly into Go-To-Market workflows.

주요 기능

Retention tactics including visual timers and value-first sequencing
CTA strategy development for trials, workshops, and consultations
Engagement moment planning for polls, chat prompts, and breakouts
Structured narrative arc frameworks (hook, context, proof, CTA)
29 GitHub stars
Speaker role optimization for hosts, SMEs, and demo specialists

사용 사례

Architecting the narrative for a new product launch webinar
Creating comprehensive speaker prep kits and interactive agendas
Refreshing underperforming webinar formats to increase engagement

소개

주요 기능

Retention tactics including visual timers and value-first sequencing
CTA strategy development for trials, workshops, and consultations
Engagement moment planning for polls, chat prompts, and breakouts
Structured narrative arc frameworks (hook, context, proof, CTA)
29 GitHub stars
Speaker role optimization for hosts, SMEs, and demo specialists

사용 사례

Architecting the narrative for a new product launch webinar
Creating comprehensive speaker prep kits and interactive agendas
Refreshing underperforming webinar formats to increase engagement