What is a build-integrity blocker?

A build-integrity blocker is a campaign or ad group that has zero ads or zero keywords, meaning it cannot function correctly and requires immediate attention before further optimization.

Can Claude apply the fixes automatically?

Claude will provide the recommendations and impact assessments first; you can then instruct Claude to execute the specific tool calls to update your campaigns.

Which ad platforms does this skill support?

The AdSpirer Wasted Spend skill currently supports Google Ads, Meta Ads, and LinkedIn Ads for comprehensive cross-platform analysis.

Does it require a specific strategy file?

While it can run standard audits automatically, it will prioritize findings based on a STRATEGY.md file if one exists in your project directory.

How does it identify wasted spend?

It analyzes performance metrics, identifies irrelevant search terms, checks for campaigns violating your strategy directives, and finds structural errors like empty ad groups.

AdSpirer Wasted Spend Analysis

Name: AdSpirer Wasted Spend Analysis
Author: amekala

byamekala

•

Marketing Automation

Identifies and eliminates budget inefficiencies across Google, Meta, and LinkedIn ad platforms to maximize ROI.

The AdSpirer Wasted Spend skill enables Claude to perform comprehensive audits of digital advertising campaigns to find and fix budget leaks. It cross-references live campaign data with local strategy guidelines to flag non-compliant initiatives, analyzes search terms for irrelevance, and identifies structural issues like missing ads or keywords. By calculating potential savings and providing actionable recommendations with expected impact, it helps marketers and developers optimize advertising budgets across major channels including Google Ads, Meta Ads, and LinkedIn Ads.

Key Features

0129 GitHub stars

02Strategy alignment checks using local STRATEGY.md files

03Multi-platform wasted spend analysis for Google, Meta, and LinkedIn

04Build-integrity auditing for campaigns with zero ads or keywords

05Automated identification of irrelevant search terms

06Potential savings calculations and specific optimization fixes

Use Cases

01Conducting automated weekly audits of multi-channel ad spend

02Identifying and excluding negative keywords to improve search relevance

03Detecting and fixing broken campaign structures that block performance

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add amekala/ads-mcp adspirer-wasted-spend

For use in Claude.ai and ChatGPT

Key Features

0129 GitHub stars

02Strategy alignment checks using local STRATEGY.md files

03Multi-platform wasted spend analysis for Google, Meta, and LinkedIn

04Build-integrity auditing for campaigns with zero ads or keywords

05Automated identification of irrelevant search terms

06Potential savings calculations and specific optimization fixes

Use Cases

01Conducting automated weekly audits of multi-channel ad spend

02Identifying and excluding negative keywords to improve search relevance

03Detecting and fixing broken campaign structures that block performance

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add amekala/ads-mcp adspirer-wasted-spend

For use in Claude.ai and ChatGPT