Can I see visual reports of the competitive data?

Yes, the skill automatically generates self-contained HTML dashboards with Chart.js visualizations, KPI cards, and data tables for easy review.

What is keyword battleground analysis?

It is a strategic comparison that identifies 'shared' keywords where you compete directly, 'gaps' where competitors lead, and 'advantages' where your brand owns the search volume.

How does the skill identify new competitors?

It uses the 'Competitor Discovery' feature to find high-affinity brands in your category that are gaining traction but may not be in your current tracking list.

What data source does this skill use for Amazon analysis?

This skill utilizes SimilarWeb Shopper Intelligence data to provide accurate metrics on Amazon sales performance, search clicks, and brand affinity.

Amazon Competitive Intelligence

Name: Amazon Competitive Intelligence
Author: SimilarwebProductTeam

bySimilarwebProductTeam

0•

E-commerce Solutions

Analyzes Amazon competitor performance, search share of voice, and sales benchmarks using SimilarWeb Shopper Intelligence data.

This skill empowers e-commerce teams to gain a strategic edge on Amazon by leveraging deep-dive data from SimilarWeb Shopper Intelligence. It enables precise comparisons of brand sales performance, search share of voice (SOV), and keyword battlegrounds against direct competitors. By identifying emerging market threats and keyword gaps, the skill provides actionable insights and generates automated, interactive dashboards, helping brands understand exactly who is winning their category and how to reclaim market share.

Key Features

01Benchmark sales performance including revenue, units sold, and ASP

02Generate interactive HTML dashboards for visual performance tracking

03Identify emerging and high-affinity competitors through automated discovery

04Compare search share of voice (SOV) against top category competitors

05Conduct keyword battleground analysis to uncover search gaps and advantages

060 GitHub stars

Use Cases

01Monitoring market share fluctuations and competitor search dominance in real-time

02Identifying high-growth emerging brands within a specific Amazon category

03Optimizing Amazon SEO and advertising strategies by analyzing competitor keyword overlaps

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add similarwebproductteam/retail-iq-plugins competitive-intelligence

For use in Claude.ai and ChatGPT

Key Features

01Benchmark sales performance including revenue, units sold, and ASP

02Generate interactive HTML dashboards for visual performance tracking

03Identify emerging and high-affinity competitors through automated discovery

04Compare search share of voice (SOV) against top category competitors

05Conduct keyword battleground analysis to uncover search gaps and advantages

060 GitHub stars

Use Cases

01Monitoring market share fluctuations and competitor search dominance in real-time

02Identifying high-growth emerging brands within a specific Amazon category

03Optimizing Amazon SEO and advertising strategies by analyzing competitor keyword overlaps

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add similarwebproductteam/retail-iq-plugins competitive-intelligence

For use in Claude.ai and ChatGPT