Can it help with video production scripts?

Yes, it specifically generates visual-first scripts for TikTok/Shorts and organized, chapter-based outlines for YouTube videos based on your source material.

Does this skill just copy-paste the same text to all platforms?

No, Content Engine follows platform-native rules to ensure content is uniquely formatted for the specific audience and technical constraints of X, LinkedIn, TikTok, or YouTube.

How does it handle Call-to-Actions (CTAs)?

It aligns CTAs with platform intent, ensuring they are clear, concise, and placed strategically (like avoiding external links in the main body of X posts) to maximize engagement.

What kind of source assets can I provide?

You can use articles, podcast transcripts, product demos, technical documentation, or internal memos as anchor assets for the content generation process.

Content Engine

Name: Content Engine
Author: xu-xiang

byxu-xiang

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323

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Social Media Management

Transforms source assets into high-impact, platform-native content for X, LinkedIn, YouTube, and multi-channel campaigns.

Content Engine is a specialized Claude Code skill designed to help creators, engineers, and marketers repurpose technical documentation, memos, or demos into engaging social media assets. Unlike generic AI writing, it applies platform-specific logic—such as hook-driven X threads, professional experience framing for LinkedIn, and visual-first scripts for short-form video—to ensure content feels native rather than cross-posted. It follows a structured 'anchor-to-atomic' workflow that extracts core insights and maps them to the unique requirements of each social ecosystem.

Key Features

01Platform-native optimization for X, LinkedIn, TikTok, YouTube, and Newsletters

02323 GitHub stars

03High-conversion hook generation tailored to specific platform algorithms

04Visual-first scriptwriting for TikTok, Shorts, and structured YouTube chapters

05Campaign sequencing and multi-platform content calendar planning

06Atomic idea extraction from long-form assets like technical docs or podcasts

Use Cases

01Repurposing a technical blog post or demo into short-form video scripts

02Building a cohesive newsletter and social campaign around a major project milestone

03Converting a product launch memo into a viral X thread and LinkedIn update

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add xu-xiang/everything-claude-code-zh content-engine

For use in Claude.ai and ChatGPT

Key Features

01Platform-native optimization for X, LinkedIn, TikTok, YouTube, and Newsletters

02323 GitHub stars

03High-conversion hook generation tailored to specific platform algorithms

04Visual-first scriptwriting for TikTok, Shorts, and structured YouTube chapters

05Campaign sequencing and multi-platform content calendar planning

06Atomic idea extraction from long-form assets like technical docs or podcasts

Use Cases

01Repurposing a technical blog post or demo into short-form video scripts

02Building a cohesive newsletter and social campaign around a major project milestone

03Converting a product launch memo into a viral X thread and LinkedIn update

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add xu-xiang/everything-claude-code-zh content-engine

For use in Claude.ai and ChatGPT