How does it prioritize different content ideas?

It uses a scoring matrix that weighs four factors: Customer Impact (40%), Content-Market Fit (30%), Search Potential (20%), and Resource Requirements (10%).

How does this skill help with SEO authority?

It implements a 'hub and spoke' model, helping you create comprehensive cornerstone content (hubs) supported by related subtopics (spokes) to build deep topical authority.

What is the difference between searchable and shareable content in this skill?

Searchable content targets specific keywords to capture existing demand, while shareable content uses original data or novel insights to create new demand and brand awareness.

Can I use this to find what my customers are actually asking?

Yes, the skill is designed to analyze call transcripts, Reddit discussions, and support tickets to extract the exact language and questions your target audience uses.

Content Strategy Planner

Name: Content Strategy Planner
Author: systemifyautomation

bysystemifyautomation

0•

Marketing Automation

Develops comprehensive content roadmaps that drive traffic and leads through strategic topic clusters and buyer-journey mapping.

The Content Strategy skill transforms Claude into a specialized strategist focused on building authority and generating demand. It provides a structured framework for identifying core content pillars, creating hub-and-spoke topic clusters, and balancing searchable content for SEO with shareable content for thought leadership. By analyzing business context, customer research, and competitor data, this skill helps users move beyond random acts of content to a prioritized strategy that maps specific topics to every stage of the buyer's journey, from awareness to implementation.

Key Features

01Categorization of content ideas into searchable (demand capture) and shareable (demand creation) types.

02Prioritization scoring system based on customer impact, market fit, and search potential.

03Data-driven ideation using call transcripts, survey responses, and forum research.

040 GitHub stars

05Keyword research and mapping tailored to specific buyer stages (Awareness, Consideration, Decision).

06Strategic identification of core content pillars and multi-layered topic clusters.

Use Cases

01Architecting a comprehensive blog editorial calendar for a new product launch or niche.

02Auditing customer support and sales data to generate high-intent 'how-to' and FAQ content.

03Designing a hub-and-spoke internal linking strategy to build topical authority for SEO.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add systemifyautomation/claude-marketing-skills content-strategy

For use in Claude.ai and ChatGPT

Download Skill