Can this skill write the actual blog posts for me?

This skill is specifically designed for strategy, planning, and ideation. For writing the individual content pieces, you should use the companion 'copywriting' skill.

How does this skill help with SEO?

It focuses on creating 'searchable' content by matching specific search intent, structuring topic clusters with a hub-and-spoke model, and strategically placing keywords in titles and headings.

Does it require external data to work?

While it can generate ideas based on general knowledge, it performs best when provided with business context, keyword exports, or customer call transcripts to ground the strategy in your specific market.

What is the difference between searchable and shareable content?

Searchable content captures existing demand from people actively looking for answers, while shareable content creates demand by spreading novel insights and counterintuitive takes.

Content Strategy & Planning

Name: Content Strategy & Planning
Author: Strat-Ai-Gize-Marketing-Automation

byStrat-Ai-Gize-Marketing-Automation

0•

Marketing Automation

Develops data-driven content strategies that drive traffic, build authority, and generate leads through searchable and shareable content planning.

This skill transforms Claude into a professional content strategist to help businesses and developers plan high-impact editorial calendars and topic architectures. It guides users through gathering critical business context, analyzing customer research, and identifying core content pillars using a robust hub-and-spoke model. By strategically distinguishing between searchable content for capturing existing demand and shareable content for creating brand authority, the skill ensures every topic is mapped to a specific buyer stage—from awareness to implementation. It is an essential tool for identifying content gaps, prioritizing ideas based on customer impact, and organizing complex topics into structured clusters that search engines and users love.

Key Features

01Data-driven prioritization scoring based on impact, fit, and resources.

02Keyword mapping across the entire buyer's journey (Awareness to Implementation).

03Content ideation extracted from customer research, sales calls, and forum data.

04Strategic framework for searchable vs. shareable content types.

050 GitHub stars

06Pillar and cluster topic mapping for building domain authority.

Use Cases

01Building a comprehensive blog roadmap from scratch based on real customer pain points.

02Analyzing sales call transcripts to generate high-intent content ideas and FAQs.

03Developing a hub-and-spoke content architecture for specific product use-cases.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add strat-ai-gize-marketing-automation/marketing-skills content-strategy

For use in Claude.ai and ChatGPT

Key Features

01Data-driven prioritization scoring based on impact, fit, and resources.

02Keyword mapping across the entire buyer's journey (Awareness to Implementation).

03Content ideation extracted from customer research, sales calls, and forum data.

04Strategic framework for searchable vs. shareable content types.

050 GitHub stars

06Pillar and cluster topic mapping for building domain authority.

Use Cases

01Building a comprehensive blog roadmap from scratch based on real customer pain points.

02Analyzing sales call transcripts to generate high-intent content ideas and FAQs.

03Developing a hub-and-spoke content architecture for specific product use-cases.