How does it help with gap identification?

The skill facilitates a systematic review of touchpoints to document friction points, their root causes, and evidence-based opportunities for improvement.

Does it provide templates for journey mapping?

Yes, the skill includes frameworks for journey storyboard canvases, persona one-pagers, and gap log sheets to ensure consistent documentation.

Who should use this skill?

It is ideal for GTM teams, including Marketing, Sales, Customer Success, and Revenue Operations professionals looking for structured journey orchestration.

What is the Journey Mapping skill for Claude Code?

It is a specialized capability designed to help Claude guide users through the process of creating, auditing, and optimizing customer journey maps using standardized frameworks.

Customer Journey Mapper

Name: Customer Journey Mapper
Author: gtmagents

bygtmagents

•

Marketing Automation

Facilitates cross-functional customer journey mapping through data-driven lifecycle analysis and stakeholder orchestration.

The Journey Mapping Toolkit skill empowers teams to design, audit, and optimize customer lifecycles using a structured five-step framework. It integrates data-backed insights with cross-functional collaboration tools—including persona one-pagers and gap log sheets—to help marketing, sales, and success teams identify friction points and link them directly to measurable business initiatives. Whether you are launching a new persona or auditing existing touchpoints, this skill ensures consistency and completeness across the entire Go-To-Market organization.

Key Features

01Standardized five-step journey mapping framework

02Action-oriented linking of insights to success metrics

03Automated gap identification and friction point logging

04Multi-persona lifecycle stage definition and alignment

0529 GitHub stars

06Cross-functional touchpoint and emotion mapping

Use Cases

01Facilitating stakeholder workshops for new product launches or persona refreshes.

02Auditing existing customer touchpoints for consistency across sales and success channels.

03Building data-backed journey storyboards to align cross-functional GTM strategies.

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add gtmagents/gtm-agents journey-mapping

For use in Claude.ai and ChatGPT

Download Skill