What data can I provide to generate a journey map?

You can provide interview transcripts, survey results, analytics data, support tickets, or even a product URL for the skill to analyze and incorporate into the map.

Does this skill create visual diagrams?

It generates a detailed markdown analysis and structured table that serves as the perfect blueprint for creating visual maps in tools like Miro or FigJam.

Is this skill suitable for B2B products?

Absolutely. It uses a Jobs-to-be-Done (JTBD) framework to define personas, making it effective for both complex B2B workflows and B2C user experiences.

Can it help with churn reduction?

Yes, the skill specifically identifies 'churn triggers' and friction points where users commonly drop off, providing actionable steps to mitigate those risks.

Customer Journey Mapper

Name: Customer Journey Mapper
Author: bowiemax

bybowiemax

0•

Marketing Automation

Generates comprehensive end-to-end customer journey maps to identify friction points and optimization opportunities.

This skill empowers product managers and designers to visualize the entire user experience from initial awareness to brand advocacy. By analyzing user personas, JTBD frameworks, and existing research data like interview transcripts or analytics, it maps touchpoints, emotional states, and pain points across critical lifecycle stages. It helps teams pinpoint 'Aha' moments and churn triggers, ultimately providing prioritized recommendations to improve user flow, onboarding efficiency, and long-term retention.

Key Features

010 GitHub stars

02Identifies critical 'Aha' moments and decision-making 'Moments of Truth'

03Integrates raw data from interview transcripts, surveys, and analytics

04Maps the full lifecycle from Awareness through to Advocacy

05Provides prioritized recommendations for immediate and long-term improvements

06Analyzes emotional states and friction points at every user touchpoint

Use Cases

01Visualizing and fixing friction points in a new user onboarding flow

02Preparing a structured foundation for collaborative journey mapping workshops in tools like Miro or FigJam

03Analyzing customer interview data to identify why users churn after the trial period

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add bowiemax/pm-skills customer-journey-map

For use in Claude.ai and ChatGPT

Key Features

010 GitHub stars

02Identifies critical 'Aha' moments and decision-making 'Moments of Truth'

03Integrates raw data from interview transcripts, surveys, and analytics

04Maps the full lifecycle from Awareness through to Advocacy

05Provides prioritized recommendations for immediate and long-term improvements

06Analyzes emotional states and friction points at every user touchpoint

Use Cases

01Visualizing and fixing friction points in a new user onboarding flow

02Preparing a structured foundation for collaborative journey mapping workshops in tools like Miro or FigJam

03Analyzing customer interview data to identify why users churn after the trial period

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add bowiemax/pm-skills customer-journey-map

For use in Claude.ai and ChatGPT