About
This skill helps developers, founders, and technical marketers design, evaluate, and plan free interactive tools—such as calculators, generators, and analyzers—that serve as high-impact marketing assets. It provides structured frameworks for identifying audience pain points, validating tool ideas, determining lead capture methods, and calculating ROI. By bridging the gap between technical execution and marketing goals, it ensures that 'engineering as marketing' initiatives are both feasible to build and effective at generating business value.
