Is it compliant with privacy regulations like GDPR?

The skill includes instructions for implementing GTM Consent Mode and specific tag consent settings to help maintain privacy compliance.

Does it support GA4 e-commerce tracking?

Absolutely. It helps configure specific e-commerce events such as purchase, add_to_cart, and view_item with correct parameters.

Can this skill help with custom HTML tags?

Yes, it provides guidance on writing, formatting, and securing custom HTML and JavaScript tags within the GTM environment.

How does it handle tag firing order?

The skill guides you through setting Tag Firing Priority (higher numbers first) and Tag Sequencing (setup and cleanup tags) to ensure proper execution.

GTM Tags Configuration

Name: GTM Tags Configuration
Author: henkisdabro

byhenkisdabro

•

Analytics & Monitoring

Configures and optimizes Google Tag Manager tags for GA4, Google Ads, and third-party marketing platforms.

About

The GTM Tags Configuration skill provides expert guidance for implementing and managing the full spectrum of Google Tag Manager (GTM) tags. It assists developers and marketers in setting up Google Analytics 4 configuration and event tags, Google Ads conversion tracking, and various third-party marketing pixels like Facebook, LinkedIn, and TikTok. Beyond basic setup, the skill handles advanced logic such as tag sequencing, firing priorities, consent mode compliance, and custom HTML implementation, ensuring accurate data collection and optimal site performance through best-practice organization and troubleshooting.

Key Features

Comprehensive GA4 event and configuration setup
Consent mode and privacy compliance configuration
Google Ads conversion and remarketing implementation
Support for third-party pixels including Meta, LinkedIn, and TikTok
Advanced tag sequencing and firing priority management
8 GitHub stars

Use Cases

Setting up a complex e-commerce tracking suite for GA4
Troubleshooting tag firing order issues in complex GTM containers
Implementing conversion tracking for multiple paid advertising platforms

About

Key Features

Comprehensive GA4 event and configuration setup
Consent mode and privacy compliance configuration
Google Ads conversion and remarketing implementation
Support for third-party pixels including Meta, LinkedIn, and TikTok
Advanced tag sequencing and firing priority management
8 GitHub stars

Use Cases

Setting up a complex e-commerce tracking suite for GA4
Troubleshooting tag firing order issues in complex GTM containers
Implementing conversion tracking for multiple paid advertising platforms