Marketing Science Review Process Guide
Guides academic researchers through Marketing Science editorial routing, double-anonymous evaluation criteria, and decision letter interpretation.
The mksc-review-process skill assists quantitative marketing researchers in navigating the submission, peer review, and decision evaluation process at the journal Marketing Science (MKSC). It breaks down the Senior Editor and Associate Editor double-anonymous routing workflow, clarifies first-pass screening bars, and pinpoints how reviewers evaluate structural models, empirical identification, and managerial counterfactuals. Ideal for authors preparing submissions, interpreting editorial decision letters (reject, R&R, or conditional), or deciding whether to revise or redirect to neighboring venues like JMR or Management Science.