Does it provide strategic advice or just raw data?

Beyond reporting numbers, it generates actionable insights and prioritized recommendations based on performance trends, anomalies, and competitive context.

Is the report output format customizable?

Yes, the skill uses audience-specific templates and allows for customization of detail levels, focus areas, and visualization types based on the intended recipient.

How does the skill source marketing data?

It integrates with the data-pipeline to pull metrics across all marketing channels, including spend, conversions, CAC, and ROAS.

What types of reports can Performance Digest generate?

The skill generates daily snapshots, weekly summaries, monthly performance reports, and high-level quarterly reviews tailored for executives, managers, or operational teams.

Performance Digest

Name: Performance Digest
Author: jmagly

byjmagly

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102

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Marketing Automation

Generates executive-ready marketing performance summaries and data-driven strategic recommendations from multi-channel metrics.

Performance Digest is a specialized skill designed to transform raw marketing data into actionable executive summaries. By aggregating metrics across multiple channels, it identifies key performance trends, highlights significant wins or concerns, and provides tailored recommendations for different stakeholders. Whether you need a high-level quarterly review for the C-suite or a tactical daily digest for your team, this skill automates the reporting workflow, ensuring that data is always translated into strategic insights and clear next steps for your marketing organization.

Key Features

01Dynamic insight generation to explain metric shifts and anomalies

02102 GitHub stars

03Multi-level reporting tailored for Executives, Managers, and Teams

04Strategic recommendation engine that prioritizes immediate and long-term actions

05Automated KPI aggregation and period-over-period trend analysis

06Pre-configured templates for daily, weekly, monthly, and quarterly reviews

Use Cases

01Generating high-level executive summaries for quarterly business reviews (QBRs)

02Automating weekly marketing performance updates for leadership stakeholders

03Monitoring daily campaign health to identify immediate budget risks or wins

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add jmagly/aiwg performance-digest

For use in Claude.ai and ChatGPT