What sales frameworks does this skill support?

It primarily uses the BANT (Budget, Authority, Need, Timeline) framework for B2B qualification and a 6-stage sales funnel model.

How does it manage CRM pipelines?

It defines 7 specific pipeline stages from Lead to Closed Won, assigning specific probability percentages to each stage for more accurate revenue forecasting.

Can this skill help with customer retention?

Yes, it includes a dedicated Customer Success module with health scoring and specific churn prevention strategies to identify and save at-risk accounts.

What KPIs can I track with this skill?

You can monitor Sales KPIs like MQL-to-SQL conversion and ARPU, as well as Customer Success KPIs like NRR (Net Revenue Retention), NPS, and monthly churn rates.

Sales & CRM Management

Name: Sales & CRM Management
Author: ShunsukeHayashi

byShunsukeHayashi

•

Marketing Automation

Designs comprehensive sales funnels, B2B playbooks, and CRM systems to optimize customer acquisition and retention.

About

This skill provides an end-to-end framework for managing the sales lifecycle, from initial awareness to long-term customer success. It incorporates industry-standard methodologies like BANT (Budget, Authority, Need, Timeline) for B2B qualification and provides structured templates for CRM pipeline stages, churn prevention strategies, and customer health scoring. Ideal for businesses looking to automate their sales operations, improve Life-Time Value (LTV), and reduce churn through data-driven KPI management within the Claude Code environment.

Key Features

B2B sales playbook integration using the BANT qualification framework
Comprehensive KPI tracking for both Sales (ARPU, SQL) and CS (NRR, NPS)
Complete 6-stage sales funnel design and conversion tracking
Customer health scoring system (0-100) to predict and prevent churn
Automated CRM pipeline management with probability-weighted stages
7 GitHub stars

Use Cases

Designing a customer success workflow to reduce churn and improve NRR
Building a structured B2B sales process for a new SaaS product
Optimizing a CRM pipeline with specific qualification criteria and conversion goals

About

Key Features

B2B sales playbook integration using the BANT qualification framework
Comprehensive KPI tracking for both Sales (ARPU, SQL) and CS (NRR, NPS)
Complete 6-stage sales funnel design and conversion tracking
Customer health scoring system (0-100) to predict and prevent churn
Automated CRM pipeline management with probability-weighted stages
7 GitHub stars

Use Cases

Designing a customer success workflow to reduce churn and improve NRR
Building a structured B2B sales process for a new SaaS product
Optimizing a CRM pipeline with specific qualification criteria and conversion goals