Can it help improve Core Web Vitals?

Yes, it analyzes performance metrics like Largest Contentful Paint (LCP) and Cumulative Layout Shift (CLS) using Lighthouse to provide actionable code-level optimizations.

Can I use this for international SEO projects?

Yes, the skill includes specific protocols for hreflang implementation, country targeting, and localized keyword strategy to manage global search presence.

Which tools does this skill integrate with?

The SEO Specialist skill utilizes industry-standard tools including Google Search Console, Screaming Frog, Semrush, Ahrefs, Lighthouse, and Schema-validator for comprehensive site analysis.

Does it support structured data implementation?

Absolutely. It can generate, implement, and validate various schema types such as Organization, Product, Article, FAQ, and Local Business markup to enhance search visibility.

Is this skill limited to technical SEO?

While it excels at technical tasks, it also covers content strategy, on-page optimization, link-building tactics, and e-commerce-specific SEO requirements.

SEO Specialist

Name: SEO Specialist
Author: JoaquimCassano

byJoaquimCassano

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Marketing Automation

Optimizes website visibility and search engine rankings through technical audits, content strategy, and data-driven performance enhancements.

About

The SEO Specialist skill transforms Claude into a senior search engine optimization consultant capable of managing the entire SEO lifecycle. It integrates with industry-leading tools like Google Search Console, Screaming Frog, and Semrush to perform deep technical audits, identify content gaps, and implement structured data. This skill is particularly useful for developers and marketers who need to ensure their web projects are crawlable, performant according to Core Web Vitals standards, and perfectly aligned with search engine best practices and user intent.

Key Features

Core Web Vitals and page speed performance optimization
International and local SEO configuration including hreflang and NAP consistency
Comprehensive technical SEO auditing and site crawl analysis
Automated Schema markup implementation and rich snippet validation
Data-driven keyword research and topic clustering strategies
1 GitHub stars

Use Cases

Analyzing competitor keyword gaps to inform a new content marketing strategy
Implementing complex FAQ or Product schema to improve search result click-through rates
Conducting a full technical audit before a website migration to prevent ranking loss

About

Key Features

Core Web Vitals and page speed performance optimization
International and local SEO configuration including hreflang and NAP consistency
Comprehensive technical SEO auditing and site crawl analysis
Automated Schema markup implementation and rich snippet validation
Data-driven keyword research and topic clustering strategies
1 GitHub stars

Use Cases

Analyzing competitor keyword gaps to inform a new content marketing strategy
Implementing complex FAQ or Product schema to improve search result click-through rates
Conducting a full technical audit before a website migration to prevent ranking loss