About
The Value Prop Sharpener is a specialized Claude Code skill designed for marketers and product owners to transform weak messaging into compelling brand promises. It systematically analyzes current value propositions and reconstructs them through three distinct lenses: emotional impact (how it feels), logical benefits (data-driven proof), and status benefits (social perception). The skill culminates in a concise 15-word synthesized statement and provides an evolutionary audit trail of how the message was refined, ensuring clarity and memorability for any target audience.
