What tools can I connect to this skill?

You can connect data enrichment platforms (like Apollo or Clearbit) and CRM systems (like Salesforce or HubSpot) to pull in verified contact data and internal notes.

Does this skill require a CRM to function?

No, the Account Research skill works standalone using web search. However, it can be supercharged with deeper data if you connect your CRM or enrichment tools.

What information does it provide about specific people?

It provides a person's current role, LinkedIn background, tenure at their company, and specific 'talking points' tailored to their professional history.

Can I use this for competitive analysis?

Yes, you can trigger the skill to research competitors to understand their product positioning, recent announcements, and market share.

How does it identify 'hiring signals'?

The skill searches for open job postings and recent career page updates to identify which departments are growing and what technologies they are investing in.

Account Research (GTM)

Name: Account Research (GTM)
Author: propane-ai

bypropane-ai

•

营销自动化

Conducts deep-dive research on companies and individuals to generate actionable GTM intelligence and personalized outreach strategies.

The Account Research skill empowers Claude to act as a sophisticated sales development representative by gathering comprehensive data on prospects and organizations. It automatically scrapes web data for company news, hiring signals, and leadership profiles, while seamlessly integrating with CRM and data enrichment tools to provide a 360-degree view of an account. Whether you need to prepare for a discovery call, identify technology gaps, or find the right talking points for a decision-maker, this skill synthesizes disparate information into a structured, actionable research report.

主要功能

011 GitHub stars

02Integration with CRM and data enrichment tools for verified contact info and tech stacks

03Real-time monitoring of recent news headlines and hiring signal detection

04Strategic outreach recommendations with personalized opening hooks and discovery questions

05Automated company profiling including industry, size, funding, and revenue estimates

06Key stakeholder identification with LinkedIn background summaries and tenure info

使用场景

01Personalizing cold outreach sequences based on specific hiring trends or executive backgrounds

02Preparing for a discovery call by getting a comprehensive brief on a prospect's recent business activity

03Qualifying inbound leads by cross-referencing firmographic data with existing CRM relationship history

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add propane-ai/kits account-research

For use in Claude.ai and ChatGPT